Are you studying more business books lately? Your business coaches have probably recommended some books for you already, but NWACA also has put together a summertime reading list for you.
Don’t have time to read? Many of the books listed below have an audio version, so no excuses! This list was put together to help you grow your business, so get cracking, folks!
Top 10 Books For Business Leaders
Yes, there are many helpful business books out there, but did you know that there are books that were written specifically for our auto repair industry, too?
- The Give To Get Principle: How Relationships & Reciprocity Build Raving Fans by Jennifer Filzen
This book was written by our very own NWACA member, Jennifer Filzen of Rock Star Marketing. It’s available on Amazon in both softcover and Audible. It even has a Foreword written by the renowned podcaster, Carm Capriotto of Remarkable Results. This book was written during COVID and it will help your business continue to thrive during challenging times.
- What Dancing Taught Be About Running A Successful Business: A Unique Management Book From A Dance Perspective by Jennifer Filzen
If you personally know Jennifer Filzen, you know she and her husband teach West Coast Swing dancing. This was her first book, aimed at helping auto repair shops see the parallel between dance and business. Several shops have had their teams read this book together.
- You Can’t Fix What You Can’t See by Karen Cornwell
Have trouble understanding what makes your employees tick? Scratching your head about how to communicate with your customers? This book is a must-read if you want better communication in the workplace and at home. You’ll thank us for this highly insightful read because it will truly help communication within your business and your life. We promise!
- Why Customers Leave (And How To Win Them Back) by David Avrin
David Avrin was the keynote speaker at the VISION conference in 2022 and he even taught a marketing class. David’s book has plenty of golden nuggets about customer service you don’t want to miss. The book is an easy read and very engaging.
- Addicted To Life! By Rob Rowsell
Rob Rowsell owned 5 auto repair shops in San Diego and sold them in 2020. He went from being homeless to making himself extremely successful and happy in a short period of time. His story is remarkable and he’s part of our industry, so you’ll appreciate his candor and straight advice.
- The E-Myth Revisited by Michael E. Gerber
This is one of the best books for small business owners who want to streamline their processes and thrive. This book, which is highly recommended by practically every business coach, explains why most small businesses don’t work and what to do about it.
- Mindset: The New Psychology of Success by Carol S. Dweck, Ph.D.
If you want to learn to fulfill your full potential, this book is for you. Mindset is the difference between success in parenting, business, school, and relationships. This is a must-read if you want to find new ways to positively influence your team and your family.
- Never Split The Difference: Negotiating as if your life depended on it by Chris Voss with Tahl Raz
This book features a former FBI hostage negotiator’s field-tested tools for talking anyone into (or out of) just about anything. Want to sell your business or negotiate new prices? This book is for you. Chris includes some awesome stories that will raise the hair on the back of your neck!
- Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets by Al Ramadan, Dave Peterson, Christopher Lochhead, and Keven Maney
Want to learn how to become the category king of your industry? If you want to become the “Coke”, “Kleenex”, “Zoom”, or “Amazon” of your market, this book shows how you can dominate in your business category.
- This Is Marketing by Seth Godin
Seth Godin is a legend in the marketing world, and this book shares that you cannot be seen until you learn to see. Find out how to bring the work you care about to the people eager to engage with it, pay for it, and talk about it.
Enjoy Your Summer!
Okay, we hope you enjoy these 10 management books. They are quick reads and they contain valuable information.
Remember, our NWACA meetings will resume in September, so stay tuned for meeting details as we get closer.
We encourage you to invite new members to join our NWACA meetings, for we are a great community of like-minded individuals. Tell them they can expect their businesses to benefit by becoming active Northwest Auto Care Alliance members.
For more information about becoming a member of the Northwest Auto Care Alliance, you will find answers to most of your questions on our website. If you have questions, contact our Executive Director, Brenda Wolslegel.